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Do you have appropriate ALT attributes stored for your images? Are your images named correctly? Is the text surrounding the image relevant to the image? Optional (if the image search is relevant to you): Have you stored a sitemap for your images in GSC? Silja gives you more information about how to use images for your content marketing in her blog post on images in content marketing . If you want to get really deep into image SEO, I recommend the 170-page e-book by the “image SEO guru” Martin Mißfeldt. The Truth About 28 SEO Myths Good images enhance your content! headlines Well-structured content also includes headings and headings also have an influence on SEO. Although in my opinion it is significantly lower than is often assumed.
So you should pay particular attention to the following points: Does each page only have Special Data one H1? Are your headings attractive? Do your headings contain your keywords? Is your heading structure stringent? You can find answers to the questions and more in the article on SEO & headings. Page architecture Are you using the best domain extension for you ? Does your domain strategy match your internationality ? Is your URL structure logical – for users and search engines? Do you use speaking URLs? Do all pages have a reasonable click path length? Ideally, all pages are a maximum of 3 clicks away from the homepage. Of course, this also depends on the size of your site. The click path length report from RYTE is helpful, as it tells you exactly how many clicks away from the homepage your pages are.
RYTE screenshot click path length RYTE's click path length report shows you how many clicks away your pages are from the homepage. Internal linking Are all internal links dofollow? Are breadcrumbs used? Do topic-relevant pages link to each other? (e.g. related blog posts, similar products) This is how you visualize and evaluate the internal linking of your site . You don’t know what “dofollow” or “nofollow” means? Then it's best to watch Julian's short video about it: Crawling Of course, the item “ crawling ” should not be missing from an SEO on-page checklist . To do this, I recommend that you crawl your site completely using a crawler – for example the Screaming Frog or Ryte.
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