While those using visual search found the right product in seconds this experience supports the trend of increasing customer impatience and response. This level of speed will soon become the norm across many industries. Increase efficiency for influencers Influencers are widely used in the retail industry today. According to Retail Dive of luxury brands report using influencers. This is followed by activewear at and beauty brands at . But influencers continue to grow where visual search can help. Right now social influencers are more likely to post about things.
Various that they wear and prompt the user to purchase the item on the retailer's website. Visual search can encourage customers to purchase more from a retailer in two new ways: First visual search can scan an influencer's photos and tag her clothes by cate Job Seekers Phone Numbers List gory. Users can search through individual outfits to get the complete look. Simply put you can invest in influencer marketing to sell a single item to a customer for or you can make the entire outfit. She bought and sold worth of merchandise. Second users may like what they wear. But want other options similar Visual search helps them find clothes of the same type.
Giving customers wider purchasing options The rise of shoppable content Think for a moment about purchasing traditional advertising space in a print edition of a magazine. You ask the salesperson how many people will see this ad. And they respond with the number of copies they sell or distribute. But they can't be sure if that's actually the case. This seems ridiculous in a world where we can buy online ads and accurately track how many visitors have seen an ad. Ten years ago companies were spending millions of dollars on advertising formats that they couldn't track. But marketers got smart and found a way to get a better ROI and history is about to repeat itself. Today companies are spending millions of dollars on content marketing. There's no good way to understand the true ROI.